Managed care: Insurance Negotiations
Managed Care is the quiet engine behind most financial decisions a hospital makes. 
Healthcare insurers profit by holding onto money; hospitals profit by spending it on care. These models are fundamentally at odds, yet hospitals can't function without reimbursement, making fair payor negotiations critical. That's where I come in.
The goal of these campaigns is to quickly and effectively get the public on the hospital’s side. These negotiations often have only 90 days before contracts are terminated, so the work has to happen fast.
I have helped 15+ health systems across America successfully negotiate fair contracts, keeping them in-network for countless people.
Team:
- Art Director: Me
- Copywriter: Me + David Oif
- CD: Jim Larmon
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